Thursday, July 28, 2011

Understanding Social Bookmarking

Social bookmarking allows you to store your bookmarks in a remote location and then share them with other people and find bookmarks that others have stored.

Besides the obvious benefit of allowing you to share and find useful information with others, social bookmarking has many advantages for businesses looking to market themselves online. As a business owner, you can use social bookmarking tools to network with others in your industry, keep up to date with the latest news and trends, source new business or research opportunities, monitor what your competitors are doing and saying, and track what's being said about your brand.

If an article or a blog post becomes popular on a social bookmarking site, it is exposed to hundreds of hundreds of thousands of users. If those users click on the blog post, they land on your website, where they'll interact with your brand.

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